Real Estate eNews – July 2011

We have reached the midway point of the year. Today, we look back over the first six months and give you a snapshot of stories that have had the biggest impact on the real estate industry so far this year.

In anticipation of what we predict will be a great 2nd half of the year – The Creig Northrop Team of Long & Foster will be launching their brand new website. Are you ready for the BIG REVEAL? We are only a few short weeks away. Stay tuned for the launch!

Top Real Estate Headlines in the 1st Half of 2011

Despite Early Headlines, Sales are Increasing

Headlines earlier in the year announced the total collapse of the housing market. To those in the know, it was obvious that comparing sales numbers in the first four months of this year to the same period last year made absolutely no sense. The largest tax credit ever given to home buyers expired on April 30, 2010. Large numbers of transactions were dragged forward last year so buyers could take advantage of the credit. Pending home sales (transactions going into contract) on the other hand have done quite nicely and many institutions (ex. Fannie Mae, Freddie Mac, NAR and Moody’s Analytics) are projecting good sales numbers throughout the rest of the year.  Continue reading

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The Maryland Real Estate Market is Busy!

But I caution that this traffic is not going to last forever. We believe sellers have a window of opportunity for the next 90-120 days in which to sell their homes for maximum price. We have seen a great increase in activity starting in late April, and early May. We’ve sold 35 houses in under 30 days since May 1st.

Getting settled into a new home before the next school year starts creates a huge sense of urgency for summer buyers! The other opportunity for sellers is coming from job relocation. This home buyer typically comes into town once or twice and buys. Sometimes they are in corporate housing for a short period of time but that seems to be less common now than in the past.

We are truly dedicated to helping you get the sales price you deserve by supplying all the tools and resources you need to be seen by the maximum number of buyers in today’s marketplace! Request a no-obligation market analysis now!

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The Creig Northrop Team Announces Matt Hiley as New Sales Associate

Matt is a full time agent, born and raised in Maryland and has lived in Howard County since 1988. He attended Elon University in North Carolina where he studied Business and Communications earning his B.A. in Corporate Communications. After college Matt moved back to Maryland and began a career in Sales and Marketing, which led him to his Real Estate Career. Matt is a member of the Howard County Association of REALTORS® where he serves on the Young Professional Network committee. When he is not working Matt enjoys spending time with his friends and family, volunteering with several non-profit organizations, and staying active through swimming, running, and playing sports.

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Leslie Rose and Courtney Swint join The Creig Northrop Team as Home Marketing Consultants

We offer complimentary home staging to every seller. An experienced staging professional is dedicated to care for each home and each homeowner. We call this role a “Home Marketing Consultant.” They provide a staging consultation, coordinate the photo shoot and virtual tour, write advertising copy, identify the best features and photos for marketing, and ultimately help our listings sell fast and for top dollar!

COURTNEY SWINT
Home Marketing Consultant
Courtney has a Bachelor of Science in interior design and merchandising from The Ohio State University. She brings a wealth of experience in merchandising, design, retail sales, and marketing to The Creig Northrop Team. She currently lives in Canton and enjoys weekends at the beach, traveling, concerts, Ohio state football, and spending time with family and friends.

LESLIE ROSE
Home Marketing Consultant
Leslie brings over a decade of design experience including women’s accessory design and interior design to the team. She maintains a Fashion and Interior Merchandising degree from Mars Hill College. She also studied at AIU in London, England. She previously staged for Sotheby’s International Realtors. She has traveled extensively including six times to Hong Kong, three times to Tokyo. She has lived in London, traveled Paris, Madrid, Rome, Florence, Venice, taken beach trips to Turks and Caicos, British Virgin Islands, and the Bahamas. She enjoys interior design, running, yoga, entertaining for family and friends, and traveling.

Courtney and Leslie join two experienced stagers on our team, Debra White and Emily Wexler.

DEBRA WHITE
Home Marketing Consultant
Debra is a native Texan with 19 years of residential Real Estate experience from sales and marketing to interior design. Debra trained with HGTV’s interior designer Vern Yip in Miami and is known for her passion and enjoyment of the home buying/selling experience in that she enjoys meeting people and developing quick and lasting relationships while easing the process through knowledge and dedication to excellence. She is very active in the community with her children through sports and competition dance.

EMILY WEXLER
Home Marketing Consultant
Emily is a native Washingtonian, growing up in Rockville and currently residing in Bethesda, MD. Emily graduated from Syracuse University where she earned a bachelor’s degree in fashion merchandising and marketing. Emily enjoys spending free time with her family and friends, working out, and interior design. Emily is currently training to compete in her first half-marathon.

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National Open House Weekend this Saturday & Sunday

Maryland’s # 1 Real Estate Team opens doors to buyers during the upcoming National Open House Weekend June 4th and 5th

Creig Northrop Team Open House Logo

The Creig Northrop Team of Long & Foster Real Estate, Inc. is excited to participate, once again, in the National Association of Realtors’ upcoming Nationwide Open House Weekend. This initiative, taking place Saturday June 4, and Sunday June 5, offers a great way for our sellers to present their homes to a large pool of buyers, and for our buyers to take advantage of amazing home buying opportunities.

The Creig Northrop Team, in conjunction with Long & Foster Real Estate, Inc has increased marketing efforts, in print, and online. There are a number of banner ads on LongandFoster.com, as well as web and print advertising throughout our Mid-Atlantic region to draw attention to this event. The National Association of Realtors has also stepped up their advertising for the weekend to include full-page newspaper ads, large online advertising campaigns, press releases, and social media.

It’s perfect timing for a great open house weekend. In the Mid-Atlantic area, schools are not quite out yet – so most buyers and sellers are still in town. Vacations are still a week or two away, but summer excitement is just around the corner! The enthusiasm for home-buying is at an all-time high.

Log on to northropteam.com to preview our incredible inventory.

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The Creig Northrop Team donates to USO of Metropolitan Washington

The Creig Northrop Team of Long & Foster looks forward to a great season for Terp’s Men’s Basketball with new head Coach Mark Turgeon at the helm. Like many fans, we are sad to say goodbye to Gary Williams. He brings an extraordinary passion and fierce competitiveness to everything that he does.

The Creig Northrop Team was very involved with the Terp’s basketball team this past season – as we donated $14,100 to the USO of Metropolitan Washington through the University of Maryland’s Hoops for Heroes program.

Hoops for Heros Check Presentation

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The Creig Northrop Team Wins Seven Distinguished Awards

Last night, May 18th, 2011 at Martins West in Baltimore, the Home Builders Association of Maryland (HBAM) hosted their 2010 MAX Awards. Maryland’s Achievement of Excellence awards (MAX) honors the best in sales and marketing for the building industry, leaders who stand out in the crowd.

The Creig Northrop Team of Long & Foster took home seven awards including:

  • Best Associate Logo
  • Outstanding Associate Brochure
  • Outstanding Associate Multi-Media Campaign
  • Outstanding Associate Color Print Ad
  • Outstanding Associate Direct Mail
  • Outstanding Associate Use of the Internet
  • Outstanding Associate Use of Technology

Creig Northrop says, “The need for companies to evolve and innovate around their services is critical. We are always looking for new ways to reach new buyers. We believe strongly in marketing and our marketing generates value for our builder partners. We demonstrate a high-level commitment to delivering world-class results in the area of marketing and value added services that we offer to Builders, and it was an honor to be recognized at this year’s HBAM event.”

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